San Diego ยท Downtown

The Sofia Hotel

The Pickwick Stages bus line's 1926 Gothic Revival hotel and terminal on Broadway, where Art Linkletter began his career at radio station KGB.

The Sofia Hotel
Another Believer / CC BY-SA 4.0
Built
1926Built 1926 as the Pickwick Hotel and Pickwick Stages bus terminal; two towers added in 1928 brought it to 230 rooms; renovated and reopened as The Sofia in 2006.
Style
Gothic Revival
Architect
William Peugh
Type
Boutique hotel
Area
Downtown
Credentials
Local landmark; Historic Hotels of America member

The story

The Pickwick Stages motor-coach company built the hotel in 1926 as its San Diego terminal, with a crenellated roofline and terra cotta trim; its slogan was ‘A Room and a Bath for Two and a Half.’ Two towers added in 1928 expanded it to 230 rooms, and radio station KGB broadcast from the building, where Art Linkletter began his career. Greyhound later absorbed Pickwick and occupied the building. A renovation completed in 2006 reopened it as The Sofia.

Good to know

  • Address: 150 W Broadway, San Diego, CA 92101

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Sources (3)

Last verified October 2026. Details change; confirm with the inn before you book.